Frequently asked questions.

Ninety days for search visibility work and for Exclusive Market Partnerships, and six months for the full client acquisition system, PERMAFROST. After the minimum, every retainer runs month to month and ends with thirty days written notice. A website build is a one-time project with no retainer attached.

Because nothing we sell becomes measurable in less time. Search engines take weeks to recrawl technical changes, new pages take weeks to be indexed and ranked, and AI engines refresh their sources on their own schedules. A thirty-day promise sells the promise, not the result. The full reasoning is in why we refuse engagements shorter than ninety days.

You receive a written 12-month roadmap: the pages we will build, the pages we will fix, the search phrases we will target, and what is measurable each month. We agree how results will be measured and set up access to your accounts. No work starts without the plan in writing.

It depends on the phase. Month one is foundations, measured in crawl health and indexation. Months two and three bring first ranking movement and first AI mentions, and from month four the measure becomes qualified leads per month and what each one cost. The four phases of an engagement are laid out month by month.

Our floors and terms are published on the pricing and commitments page. Every figure there is the starting point for a scope, not a menu price. We publish them so you can decide whether to apply before either of us spends time on a call.

Not into a new fixed term. Once the minimum ends, the engagement continues month to month until either side gives thirty days written notice. We do not lock clients into auto-renewing contracts.

You do, along with its content, design files, domain, and every account it runs on. Automations and reports are yours too. The one exception is an Exclusive Market Partnership property, which WynterIX builds at its own cost and keeps, and we say so in writing before you sign.

Yes. There is no drag-and-drop page builder, so text and images are edited in plain content files that one trained person on your team can manage. A handover document explains the rest, and larger changes can go through us or any competent developer.

It should not. Before launch we map every existing address to its new equivalent and set permanent redirects, so search engines carry your history over. Content worth keeping is rewritten into the new structure rather than thrown away.

On your own hosting account, as a static site: pages built ahead of time and served from servers close to each visitor. That keeps load times under two seconds on a phone, hosting costs near zero, and weekly security patching off your list. Hosting is documented at handover so any developer can manage it.

Six to eight weeks from discovery to launch, followed by a ninety-day care window for fixes and small changes. The website design and build service walks through each step.

Not as a primary line. Our sites are built for businesses that sell through a call or a consultation. If you need a full store, we will tell you so and point you to a specialist.

WynterIX builds, owns, and ranks a dedicated web property for one service in one metro, then sends every call and form it produces to a single partner business. One partner holds each market, in writing. The Exclusive Market Partnership program explains each step.

A marketplace sells the same inquiry to several businesses at once, and they race each other to the phone. Here no lead is shared and no call is resold, and every one is on a tracked, recorded line with a monthly statement you can verify. The exclusive leads versus marketplaces math shows why that matters.

Because WynterIX pays for the build and the ranking work and carries the risk that the property never produces. In exchange, you get the pipeline without the build cost. It is the only thing we build that a client does not own, and it is stated plainly before anything is signed.

It is credited under the written lead policy. Wrong numbers, solicitations, out-of-area contacts, and duplicates do not count as qualified leads. The lead policy sets out the definitions, the credit process, and how disputes are settled.

No. While you hold a market it is closed to everyone else, by service and by metro. If you give notice and leave, the market can be offered to another business.

High-ticket home services and trades, with jobs of roughly $4,000 and up. We have screened hundreds of markets and do not publish which are open. You can check whether your market is open through a short application.